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New Study Analyzes IBM's Social Networking Connection to Enterprise Collaboration Wainhouse Research Report Assesses Lotus Connections and Big Blue's Strategy for Helping Enterprises Harness the Power of Web 2.0 Technologies
April 4 2008, Duxbury MA - Wainhouse Research (WR) has released its latest report titled "IBM's Strategy for Taking Social Networking to the Enterprise: An Inside Look at Lotus Connections." This report analyzes IBM's platform and strategy for bringing social networking (SN) technology to enterprises and evaluates the company's chances for success in this emerging market. Since there is some confusion in the market place regarding the definition of social networking, Web 2.0 and Enterprise 2.0, the report also defines and segments the enterprise social networking (ESN) market. "We were impressed with IBM's vision and agility in offering social networking solutions," stated David Dines, Senior Analyst at Wainhouse Research. "IBM was the first major enterprise software supplier to recognize the value of social networking in the enterprise and introduce a highly capable platform product to address this need. Notwithstanding its excellent start, IBM faces stiff competition from Microsoft and will have to bring its 'A' game to win a leadership position in this space," he added.The report distills SN into its six essential functions and describes how popular SN features such as blogs, wikis and social bookmarking are relevant for enterprises for both internal and external networks. Also included is an evaluation of Connections' major services and roadmap. Wainhouse Research concludes the report with an analysis of IBM's odds of becoming the leading supplier in ESN. "IBM's Strategy for Taking Social Networking to the Enterprise: An Inside Look at Lotus Connections" is available immediately. For more information, please visit www.wainhouse.com/reports . Contacts:
Wainhouse Research (www.wainhouse.com) provides strategic guidance and insight on products & services for Real-Time Unified Communications. The global client base includes established and new technology suppliers and service providers as well as enterprise users of voice, video, streaming, distance education and e-Learning, and web collaboration solutions. |
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