Press Release
 |
About WR |  |
|
|
Sr Analysts | |
|
|
Contact WR | |
|
MARKET INTELLIGENCE |
| |
| Research Reports | |
| |
| WR Platinum | |
| |
| WR Bulletin | |
| |
| White Papers | |
| |
| Briefings | |
| |
| EVENTS | |
| |
| WR Summits | |
| |
| Point9 Peer Networking Group | |
| |
| SERVICES | |
| |
| Consulting | |
| |
| End User Services | |
| |
| Vendor Programs | |
| |
| COMMUNITY | |
| |
| Discussion Forums 14841 posts, 2523 topics | |
| |
| Web Links 988 links, 64 categories | |
| |
| Event Calendar | |
| |
| Job Bank | |
| |
| OUR SITE | |
| |
| About WR | |
| |
| Contact Us | |
| |
| Email List | |
| |
| Search | |
| |
| Shopping Cart | |
| |
|
|
Wainhouse Research WebMetrics Finds Users Planning
to Increase Web Conferencing and Audio Usage in 2005
to Increase Web Conferencing and Audio Usage in 2005
Three out of four WebMetrics panelists (75.5%)
anticipate increased web conferencing minutes
anticipate increased web conferencing minutes
January 11, 2005, Brookline MA - In the latest report from Wainhouse Research's quarterly WebMetrics research program, the majority of respondents indicated that audio and web conferencing minutes will increase over the next 12 months. A full 64.2% expect their organizations to increase (at varying levels discussed in the research) their audio minutes, and 75.5% expect to increase their web conferencing minutes. At the same time, even with the majority of organizations expecting to increase their web conferencing usage, 35.4% stated that they expect to pay the same or less over the same time period.
In a survey of the WebMetrics Panel conducted online in December, 2004, Wainhouse Research heard from 196 buyers and users of web conferencing on their deployment behavior, purchasing criteria, and use of consultants. Survey responses demonstrate where purchasing behavior resides (centralized or non-centralized); how certain primary and secondary vendors are used for various applications; the relative importance of various criteria in vendor selection; location of web conferencing servers; and channel preferences.
"We found that certain ranges of increased usage of audio and web conferencing can be anticipated, suggesting that there remains substantial room for growth within existing large enterprises as well as small-to-medium enterprises," said Alan Greenberg, Senior Analyst & Consultant with Wainhouse Research. "Not a lot of organizations expect massive increases, but the numbers do point to steady growth. Less surprising is that users expect to pay the same or less over the coming year for web conferencing, showing that services are likely to continue to suffer per-minute or per-user price erosion."
Minute usage on an application basis is surprisingly uniform - no single application stands out as the major consumer of minutes. Sales Training and Internal Teams are the two applications leading the pack. The report details how various vendors such as Microsoft, WebEx, Centra, Cisco, Oracle, and others are used as primary or secondary vendors for certain applications.
The survey found that the business model for the largest vendors has begun to shift significantly from self hosted and ASP-hosted models towards Managed Services.
The WebMetrics Q4 2004 Report is designed to provide a better understanding of web conferencing deployment behavior, purchasing criteria, and channel preferences. An annual subscription for the report series is available as well as copies of each individual quarterly report.
End users who participate in the surveys receive a high-level summary of the findings and qualify for prize drawings. For more information about the survey series and to participate in future WebMetrics surveys, visit www.wainhouse.com/webmetrics.
About Wainhouse Research
Wainhouse Research is an independent market research firm that focuses on critical issues in rich media communications. The company conducts multi-client and custom research studies, provides strategy advice to vendors and end users, publishes a variety of reports, and delivers public and private seminars, and sponsors an annual summit on rich media conferencing. Please visit www.wainhouse.com for more information.
Press Contacts:
Wainhouse Research
Alan Greenberg +1-512-451-4088 agreenberg@wainhouse.com
Send all comments to the Webmaster