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  The WR Bulletin: Viewpoints
  ReView Video Signs With Sony

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Author Topic:   ReView Video Signs With Sony
AndyN
Wainhouse Research

Posts: 345
From: Sarasota FL USA
Since: Jul 2000

posted 19 January 2004 11:59 AM     Click Here to See the Profile for AndyN   Click Here to Email AndyN     Edit/Delete Message   Reply w/Quote
In WRB V5 #03 Andrew discusses the recently signed distribution agreement between ReView Video and Sony, and presents his multiple choice quiz. Which point do you think is true?

Click on 'reply' to share your thoughts ....

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greg329149
Member

Posts: 10
From: Bellevue, Washington
Since: Sep 2000

posted 19 January 2004 10:22 PM     Click Here to See the Profile for greg329149   Click Here to Email greg329149     Edit/Delete Message   Reply w/Quote
The deal gives Review the tools it needs to deliver videoconferencing to a more diverse customer base. Moreover, the aggressive requirements for certification may hurt them (Review and Polycom)in the long run. They are not Cisco!!!

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luukvos
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Posts: 6
From:
Since: Apr 2002

posted 20 January 2004 02:42 AM     Click Here to See the Profile for luukvos   Click Here to Email luukvos     Edit/Delete Message   Reply w/Quote
Great quiz.... Pretty obvious though, hope someone gets a message....

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captainv
Member

Posts: 4
From: Newbury, Berks, UK
Since: Jan 2004

posted 20 January 2004 03:58 AM     Click Here to See the Profile for captainv   Click Here to Email captainv     Edit/Delete Message   Reply w/Quote
I think that Review Video need to be very careful. Experience in this industry shows that channel rarely wins a battle against a manufacturer. From a UK perspective, I believe that Polycom's certification plan will be successful, as long as the company deals positively with any teething troubles.

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GordonM
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From: Edinburgh, Scotland
Since: Jan 2004

posted 21 January 2004 12:37 PM     Click Here to See the Profile for GordonM   Click Here to Email GordonM     Edit/Delete Message   Reply w/Quote
Polycom have lost it this time. Great intentions let down by inadequate infrastructure for online training and testing. The on line system consistently produces errors and fails to show correct information. Tests can be passed by anyone who notes the associated ppt and video (why not just audio?) whether in the VC business or selling broomsticks. The tests have high US content re standards and interfaces and limited value in real life situations. This system will not make a jot of difference to the quality of people handling the product which is a pity. It will however leave potential end users with a bunch of "sales" people selling to them who can tell them about HIPAA and KG/KIV but know nothing about how to demonstrate the effective benefits of the (very good) kit.

The technical side gets worse incidentally with something like 23 video clips to be downloaded and watched prior to certification on one product.

It will certainly produce a clear out one way or another.

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Spoon
Sr. Member

Posts: 73
From: Other
Since: Apr 2003

posted 26 January 2004 02:04 PM     Click Here to See the Profile for Spoon     Edit/Delete Message   Reply w/Quote
The Polycom certification has been a disaster from beginning to end from I can see (which is quite a lot).

End users are looking for solutions to business problems not a monkey who knows the difference between a T1 and a J1, that is a technical issue that the clients IT guy looks after.

PictureTel certainly had its faults but one thing they did a great job of was tell the potential market about the benefits of VC, not just say hey look over here we're cheaper !!!

From what I see polycom lost there way back in 1999 filling channel who didn't need it with kit at stupid prices to hit a ridiculous target. By totally over stocking the market they have made a rod for their own backs. They should cut the number of distribution channels not force uninterested channels into training courses that wont help those channels sell any more.

The new sales director seems reasonably and seems to want to push the Polycom Office solution sale, seems like a good idea but now look who you've got as a competitor !!! Only Cisco, well that's ok then, Polycom arebound to win that fight !!! NOT

Think Polycom should have done a deal with Cisco three years ago, just like Tandberg have now. Tandberg know their subject and keep doing it, Polycom (well Hagerty and Courey) have delusions of granduer and have decided they can compete with Cisco as the integrated data provider for large corps. anyone ever heard of a guy called King Cnut an English King who tried to prove how powerful he was by stopping the tied. The tied came in (22feet) he drowned, end of story.

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Aceman
Member

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From: UK
Since: Jan 2004

posted 27 January 2004 03:17 AM     Click Here to See the Profile for Aceman     Edit/Delete Message   Reply w/Quote
Has any one considered that Polycom, with certification, are in the process of identifying the right resellers to work the solution sales with? Review are doing the right thing, looking after their own business as Polycom are with theirs. This is called business.

Regarding Cisco, any one thinking Polycom are going up against Cisco are clearly not on this planet. Polycom work with Cisco people and equipment on a daily basis to provide solutions, I know, I have benefited from Cisco Polycom co-operation.

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Spoon
Sr. Member

Posts: 73
From: Other
Since: Apr 2003

posted 28 January 2004 08:41 AM     Click Here to See the Profile for Spoon     Edit/Delete Message   Reply w/Quote
Aceman, I know Polycom work with Cisco, but Cisco are working much much more closely with Tandberg and Radvision.

I'd wager that over the next couple of months proof of that closeness continue to emerge.

Now whether its really that good an idea for Rad / Tandberg to be that close to Cisco is quite another issue.

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Keisuke Hashimoto
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From: Funabashi Japan
Since: Aug 2000

posted 29 January 2004 11:04 PM     Click Here to See the Profile for Keisuke Hashimoto     Edit/Delete Message   Reply w/Quote
I think that they also signed a contract with Aethra recently as well right?

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captainv
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From: Newbury, Berks, UK
Since: Jan 2004

posted 30 January 2004 03:15 AM     Click Here to See the Profile for captainv   Click Here to Email captainv     Edit/Delete Message   Reply w/Quote
I thoght that Review signed with Sony in the US, and with Aethra in the UK. Can anyone confirm?

------------------

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Keisuke Hashimoto
Sr. Member

Posts: 377
From: Funabashi Japan
Since: Aug 2000

posted 30 January 2004 04:03 AM     Click Here to See the Profile for Keisuke Hashimoto     Edit/Delete Message   Reply w/Quote
captainv,

As for Aethra, I just confirmed that the distribution agreement based on their recent press release is only effective in UK market.

This message has been edited by Keisuke Hashimoto on 30 January 2004

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Aceman
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From: UK
Since: Jan 2004

posted 02 February 2004 09:41 AM     Click Here to See the Profile for Aceman     Edit/Delete Message   Reply w/Quote
All

Review have indded signed with Aethra for UK, addtiionally, I understand that Review UK have recently launched, via video, their Sony release to what I believe is a "select" group of resellers.

Whilst Polycom appear ambivalent to Review US & UK's activities, I agree with CaptainV in his earlier post. They only need to keep poking the wasps nest that bit to long and they will get stung. I can't bekieve that they honestly think they can back fill the loss of the Polycom line with Aethra and Sony

Aceman

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Keisuke Hashimoto
Sr. Member

Posts: 377
From: Funabashi Japan
Since: Aug 2000

posted 02 February 2004 09:37 PM     Click Here to See the Profile for Keisuke Hashimoto     Edit/Delete Message   Reply w/Quote
Interesting discussion going on.

Another aspect of this issue, Sony recently put out the press release on its lower priced version of PCS-1, which is PCS-11.
The press release came out in the US but not in Japan or Sony's homebase.

It will come out in Japan sooner or later but we do not know when. They do not disclose the date.

As for PCS-1, the press release came out first in Japan market and so as its version 2.0.

However, as for PCS-11, things happened was the other way around.

I was thinking about this if there is any possible linkage between this timing of this press release came out in the US earlier than in Japan,and the signing of the agreement between ReView Video US and Sony.

My assumption is that

Sony is trying to break into and get a share in the market dominated by Polycom and TANDBERG.Especially the US market or the world largest market.

They want to really leverage the power of ReView Video US in the sales of Sony's video set-tops in the US market.

In order to do that, Sony needed to show that their commitment in the US market in the form of an implicit message to distributors and resellers in the US by putting the PCS-11 new product press release first in the US not in its homeland Japan.

Certainly there is a timing that has to be put into consideration when to put out the new product in the Japanese market since we are approaching the fiscal year end in March.(FY end for most companies in Japan is March )

They need to sell out products in the inventory as things left piled up mean cost in terms of business operation perspective for any companies. This is something that has to be avoided.

However, if you look at this issue from the US side, recent PCS-11 press release came out earlier in the US than in Japan could mean Sony's implicit signaling of message to distributors and resellers in the US to show that US market is important for Sony.

My two Japanese Yen,

This message has been edited by Keisuke Hashimoto on 02 February 2004

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Aceman
Member

Posts: 3
From: UK
Since: Jan 2004

posted 06 February 2004 04:29 AM     Click Here to See the Profile for Aceman     Edit/Delete Message   Reply w/Quote
All

It would appear that Aethra are using Review as a Springboard to try and buy market share in UK. A little mole tells me a Hospital in the west country has been "GIVEN" a number of units free of charge via Review Video!!

Clearly Review and Aethra feel that they can not go head to head with their competition and have to resort to "giving" products to end users. How does the saying go? "You only get what you pay for!!"

Best of Luck Aethra and Review, you will need it with this approach!!

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Bluefin323
Member

Posts: 2
From: Wicklow, County Wicklow,Ireland
Since: Feb 2004

posted 06 February 2004 04:57 AM     Click Here to See the Profile for Bluefin323   Click Here to Email Bluefin323     Edit/Delete Message   Reply w/Quote
Aceman

Are you Review's PR agent, with all your so called knowledge of what they are doing or just a frustrated Polycom employee?

Incidently, there are products on the market for destroying wasps nests (remember Picturetel) and more being developed all the time.

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Bluefin323
Member

Posts: 2
From: Wicklow, County Wicklow,Ireland
Since: Feb 2004

posted 06 February 2004 07:11 AM     Click Here to See the Profile for Bluefin323   Click Here to Email Bluefin323     Edit/Delete Message   Reply w/Quote
Aceman,

If as 'you' say Review are giving product to hospitals, surely the represents a generous and thoughtful gesture.

Question: Did Polycom not 'give' all those units to VMC?

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Spoon
Sr. Member

Posts: 73
From: Other
Since: Apr 2003

posted 02 March 2004 01:54 PM     Click Here to See the Profile for Spoon     Edit/Delete Message   Reply w/Quote
Bluefin,

120 systems I believe.

I'm sure that the old Polycom European MD then joined them to do some "consultancy" is purely just a lucky twist of fate.

At least Aethrea / Review appears to be giving some hospitals some much needed kit rather than simply helping out the retirement fund for some some mates in the industry.

At least VMC did something useful with them, oh no, sorry, now I remember they simply gutted the price sold them off cheap and now appear to be going out of business.

Brilliant business plan that, get free gear from the manufacturer and still not be able to make any money !!!

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Spoon
Sr. Member

Posts: 73
From: Other
Since: Apr 2003

posted 02 March 2004 02:01 PM     Click Here to See the Profile for Spoon     Edit/Delete Message   Reply w/Quote
My guess is that they are a certified reseller though.

Must comment on ReView being careful. I think they've probably just about had enough of Polycom mucking them about both sides of the Atlantic.
It is after all their business and any business that is more than 50% any supplier is very exposed. I think more people should be careful of Polycom and Tandberg its just so unhealthy to have 80% of a market shared between two companies.

Everytime I look at the conferencing market I can here the sound of flushing.

As in down the toilet

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Keisuke Hashimoto
Sr. Member

Posts: 377
From: Funabashi Japan
Since: Aug 2000

posted 02 March 2004 09:04 PM     Click Here to See the Profile for Keisuke Hashimoto     Edit/Delete Message   Reply w/Quote
The market is still too small(I guess that it has to be ten times bigger at least than the current size in order for us to call it lucrative market) and I think that the issue is that how other video vendors other than two leading market players could differentiate themselves in their respective offering especially compared with the two to change the landscape of the market.

This year, we see moves by Sony, Aethra, and VCON that show their intention of changing the landscape. So this year may be an interesting one.

However, Polycom and TANDBERG look that they are trying to have everything in their respective product portofolios to strengthen their positions so in a way, it may be getting tough for the time being for other "market followers or challenger(whatever you call it)" to cope with the situation.

This message has been edited by Keisuke Hashimoto on 06 March 2004

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